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It is not enough to simply add META tags and do submission
of your site to a million search engine indexes and directories.
The first promotion step in obtaining significant web visitor
counts is to seek first-page search engine results. An early
step is to build a great content-rich site. One of the last
steps is the proper submission of your great site to the search
engine or directory. In the middle is a step that is VITAL
if you want to obtain front-page results, and most sites skim
past this step because it is forgotten or too complex, but
without it you are destined to be search engine fodder.
Professional Web Masters
We use the best web tools to ensure that you
stay ahead of the competition in those vital search engine
results.
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Search Engine Hub
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Search Engine Relationships
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Step 2 - Using Link Tracking, locate
the links TO that URL
This will indicate possible sites that you
will want as link partners as well once your site is registered.
If these sites link to your competition, then you want them
to also link to you! This is also done so that these potential
link partners can be checked for META keywords that might
be related to your site that were missed by your competition.
Add these URL's to the URL list from Step 1 to be used in
Step 3. You might also try putting the http:// in quotes and
using Google (above). Note: the number and authority of the
links to your site is a factor in determining how well your
site will rank with some search engines. Popularity is good.
Popularity with well respected sites is better. You will want
to begin to develop links as soon as possible.
Try this link to: Status
Report and Link Analyser tools
On the subject of popularity -- we consider
links vital to long-term search engine optimization and ranking.
The objective is this: if you get a site to link to you then
you gain popularity points. If that site has a lot of quality
sites linking to it and it links to you, you get a lot of
points, but if that site has few sites linking to it, you
get only a few points. As such, a link from Microsoft.com
would be worth more than a link from Bobspage.com. In essence,
if enough quality sites link to you then your site becomes
a quality site by association. So you want the best sites,
not the most, to link to you. Likewise, if you link to other
quality sites then your site is assumed to be a quality site
by association. However, the sites must be covering the same
topics as your linking page in both directions. All other
links are minimal importance (or in the case of spam they
are ignored or even a penalty). And do not bother to buy hundreds
of URL's and cross link them. The search engines can locate
them and filter them out faster than you can perform submission
on these pages.
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